By Skip Charles in Vegas
GeoComply reported Monday that sports betting app geolocation checks on mobile devices increased 71.5% for this year’s NFL kickoff.
This year, there were 103.1 million geolocation pings during the opening weekend for NFL betting, as opposed to 60.1 million last year.
“Clearly an unbelievable start to the NFL season,” GeoComply CEO Anna Sainsbury said in a statement.
“The growth of legal betting suggests that Americans are ditching offshore sportsbooks for regulated options in their home states. This is exactly the outcome legislators and regulators looked to achieve through legalization as they now protect consumers and increase tax revenues.”
GeoComply said the data was collected from Thursday-Sunday at midnight ET. The Empire State led the nation in checks on its first-ever legal betting opening weekend:
New York: 15.7 million pings (15.3% market share)
Pennsylvania: 15.3 million (14.8%)
New Jersey: 13.5 million (13.1%)
Michigan: 9.7 million (9.4%)
Illinois: 8 million (7.8%)